Messing around with photo shop

The yard sign is the same. It is saved on my jump drive but some reason I can't make it bigger. I will take a picture of the yard sign and re post it. What I did was take two yard signs and screw them to each side of a plastic saw horse. I put it out a few feet in front of my vehicle that way traffic driving by can see it from both directions.
 
The yard sign is the same. It is saved on my jump drive but some reason I can't make it bigger. I will take a picture of the yard sign and re post it. What I did was take two yard signs and screw them to each side of a plastic saw horse. I put it out a few feet in front of my vehicle that way traffic driving by can see it from both directions.


Thats a pretty slick idea
 
Hey DJ

... I'll be honest, I don't think using what you have created as marketing material would do your company's image and good.

I don't want to tear your work to pieces or anything - I know what it's like spending time creating something for it not to be right... I guess, it's part of the 'creative process'!!

Here's my thoughts (for what they're worth):

- Top picture of surface cleaner is out of focus and doesn't really show much, apart from a wet sidewalk hoses and a surface cleaner... your intended viewer might wonder what it is a picture of.

- The blend of the 2 pictures is a bit ragged - not sharp enough for your company image

- The bottom picture again doesn't really show what you do and why to choose you

- The overlap of you on your company name looks like 'EasyPro Proper Services'

- The color, brightness and contrast in the pictures is too dark in my opinion... although, I guess it depends on what their intended use is.

Something that I always remember from Marketing at University is AIDA... I'm sure you know of it.

Attention, Interest, Desire, Action

When creating marketing materials it can help to follow these principles in how it impacts customers...

another thing, again, I don't know who you are targeting with this material - but sometimes you need to design it as though they don't know what pressure washing is. (I think BrooksPW asked about the tennis ball, and he is in the industry... many potential customers don't know what a surface cleaner is and what's involved - they just want it clean!!) They might ask what the tennis ball is and what is he selling? Any confusion in your message to them, reduces the impact of your marketing material.

just sharing some thoughts - you're a smart guy, I know you'll take and leave them as needed.

Good Luck with the new marketing material. :)
 
Also to add to that... I think by putting yourself in the picture you should be at least uniformed.

I'm not a huge fan of the photoshop pic... But that wind breaker (water proof and 100% nylon bleach proof) happens to be professionally embroidered with First Choice Power Washing LLC's Logo. :eek: Pretty darn unifomed for me. :D
 
I agree. What are you supposed to wear? A three piece suit.
 
Hey DJ

... I'll be honest, I don't think using what you have created as marketing material would do your company's image and good.

I don't want to tear your work to pieces or anything - I know what it's like spending time creating something for it not to be right... I guess, it's part of the 'creative process'!!

Here's my thoughts (for what they're worth):

- Top picture of surface cleaner is out of focus and doesn't really show much, apart from a wet sidewalk hoses and a surface cleaner... your intended viewer might wonder what it is a picture of.

- The blend of the 2 pictures is a bit ragged - not sharp enough for your company image

- The bottom picture again doesn't really show what you do and why to choose you

- The overlap of you on your company name looks like 'EasyPro Proper Services'

- The color, brightness and contrast in the pictures is too dark in my opinion... although, I guess it depends on what their intended use is.

Something that I always remember from Marketing at University is AIDA... I'm sure you know of it.

Attention, Interest, Desire, Action

When creating marketing materials it can help to follow these principles in how it impacts customers...

another thing, again, I don't know who you are targeting with this material - but sometimes you need to design it as though they don't know what pressure washing is. (I think BrooksPW asked about the tennis ball, and he is in the industry... many potential customers don't know what a surface cleaner is and what's involved - they just want it clean!!) They might ask what the tennis ball is and what is he selling? Any confusion in your message to them, reduces the impact of your marketing material.

just sharing some thoughts - you're a smart guy, I know you'll take and leave them as needed.

Good Luck with the new marketing material. :)

What do you really think, Steven? lol
 
I think Steve is holding back some. :D
 
Pay a professional designer to do it for you. Use all the time you saved to go out and get some more work lined up. Then even more work will come from the pro design!

I can't see how you can go wrong there.
 
I'm not a huge fan of the photoshop pic... But that wind breaker (water proof and 100% nylon bleach proof) happens to be professionally embroidered with First Choice Power Washing LLC's Logo. :eek: Pretty darn unifomed for me. :D


Cool. It might be logoed and is great for practicality on the job site and all with the bleach proof. But i dont think its something you put on an advertisement. To me it looks like he is wearing plain old street clothes. From that pic you cant see the logo and for as anyone is concerned it could have a budweiser logo. I have the same type of windbreaker with my logo, actually I have just about every clothing I own logoed which are great for the job site but for a pic needs to be a more "professional attire". Again just my opinion.
 
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