Anyone here monetizing geo traffic from rejected loan offers?

[Godrick4r]

Hey! Can you tell me how you deal with issues involving rejected offers? I recently added a strict filter to my microloan and credit card comparison site because affiliate programs were constantly cutting off payments due to “wrong region” or failure to meet age requirements. Now a bunch of visitors just hit a dead end when the system rejects them. It’s such a shame to lose such high-quality traffic, since people came here to use the service.

 

[Godrick4r]

Does anyone know how to monetize these ineligible sessions without having to rebuild the entire site? And what about payments—if I run alternative ads at the moment of rejection, is it better to choose CPC (cost per click) or eCPM (effective cost per thousand impressions) to avoid going into the red?

 

[Ninty]

This happens all the time in the financial niche; I myself once lost up to a third of my revenue due to verification system rejections or mismatched geolocation. The simplest solution is to set up overlays that immediately catch the user’s attention when they receive a rejection. For my project, I integrated https://retarget.gg/ because everything there runs through a single script, and it offers a Geo Popup for foreign regions and a Decline Popup in case of KYC failure. As for payment models, eCPM usually yields more stable results when there’s a lot of traffic, while CPC works great for niche markets. By the way, what’s your main audience in terms of geography—purely UAM/EU or a mix?