After you present John or Suzy Q Homeowner with a brochure and your detailed estimate for washing their home they say "Thats twice as much as we're used to paying!" You say................
Point out that you are Insured, Experienced, Use Professoinal Equipment, Stand behind your work, and so on and so fourth.......these kinds of customers are a pain in the rear...they want something for nothing. Educate them on how you will clean their house and make the understand what they are getting for their money.
After you present John or Suzy Q Homeowner with a brochure and your detailed estimate for washing their home they say "Thats twice as much as we're used to paying!" You say................