news paper ads

D

DJ Carroll

Member
Lets here is guys ??


This will be a 5 x 4.5 ad. . . the color one is going in the local paper which reached around 3k people the black and white is going in the money county paper that i target it hit 27k so 30k addresses with an average of 2.3 readers per address total cost is right at 300 bucks that drops my price per thousand down to like 4 dollars and some change . . . let me know what you guys think
 

Attachments

  • news paper ad.pdf
    111.2 KB · Views: 76
  • news paper ad black and white.pdf
    110.5 KB · Views: 41
Looks pretty good, but one thing house hold should be household and you should use we in all places instead of changing from we to I and back to we then back to I. Thats my only suggestion
 
Dj. I see alot of things wrong. I'm sorry man, i just like simple stuff.

Maybe a photo of the customer golfing in the back ground. Guys get that, Wives on the other hand will bounce that card in the mail and tell you to get you butt out there and clean that yourself.

I would take a different approach and get the wives also. Dont go out and have another expensive power tool in the garage you dont use. call me and save money and take your honey out for a special treat.

I also would figure a way to reduce all the writing. No one is going to read it. I didnt....
 
DJ, Looks nice and clear. I would leave off "I hope to hear from you". It makes you sound unconfident. Maybe replace with "XX discount with a copy of this add"
 
I would get rid of that whole box and use a catch phrase. I agree with Ron, it really is too much to read. Try something along the lines of "Make life easy and call a pro" Easypro property services, "We give you your weekends back"[/B] Something like that works for any demographic and gets the point across quickly.
 
I'm with a big Tag line and get rid of all the text. Gotta get them to stop and read it first. I like the we give you your weekends back or similar. Blast them with a benefit. I'd like to hear your ad response any way you do it.
 
I do well with my cards and think you will also if you just simplify it.

Here's mine... Most have seen it before.


......
 

Attachments

  • golf_flyer_pw_house_web_ready.jpg
    golf_flyer_pw_house_web_ready.jpg
    130 KB · Views: 34
Loose both texts off the sides of the phone number and make the phone number bigger for old guys like me reading the paper. Sorry but nobody cares who the owner is. The company name looks good in the web address.

Ad looks MUCH more effective.
 
Name matters here . .. im not in indy so i understand where you are coming from but a small town atmosphere hires who they know . . . the true "good ole boy" method. And since my business name is knew not manner people will associate it with me so i must market my self also . . . people know DJ and Trust DJ .. . who or what is EasyPro
 
Definately moving in the right direction. I'd do, Get Your Weekends Back! As the top line in the biggest font (grabs attention). switch it with 'make life easy...'

Instead of 'call now to learn about our fall specials' I'd use something like 'Call Now For Our Fall Specials!' more to the point, and with fewer words you can make the font bigger.
 
DJ Carroll said:
i like this better
Click to expand...

I do think this one looks pretty good. I agree that the text on both sides of the numer need to be relocated if you have to have them. I am not positive on this but I would like to see it arranged so that the we give you your weekends back was on top. It sticks out most to me and may get people to read.
 
You must log in or register to reply here.
Back
Top